Waking up with a sore neck and blaming it on age? The reason may be your pillow. The one you choose can either support your spine and neck for a refreshing night’s sleep or leave you feeling like you wrestled with it all night.
Different sleepers have different needs. Back sleepers require flatter pillows, while stomach sleepers prefer soft and low-loft pillows. However, side sleepers, the most common sleep position, need something particular. The right sleeping pillow can make all the difference between waking up recharged and starting the day with stiffness.
In this guide, we’ll walk through exactly how you can find your perfect pillow, backed by expert recommendations and practical tips.

Why Choosing the Right Pillow Matters
A good pillow does more than just feel soft. It keeps your spine aligned, reduces pressure points, and supports your neck muscles while you sleep. If your pillow is too flat, your head might sink too far, leading to neck strain.
If it’s too high, your neck may be pushed out of its natural position. The right balance helps prevent discomfort and improve your sleep quality night after night.
What Is Pillow Loft and Why Does It Matter?
Loft refers to the height or thickness of a pillow. The Sleep Foundation recommends a medium to high loft (around 3 to 5+ inches) for most side sleepers, while back sleepers often do better with medium loft and stomach sleepers with low loft.
- Low loft (under 3 inches): Best for stomach sleepers or people with smaller frames. A soft and plush down pillow offers exceptionally soft 700-plus-loft down and superior breathability, making it an ideal low-loft option for comfort without strain.
- Medium loft (3 to 5 inches): Works for most back and combination sleepers.
- High loft (5+ inches): Ideal for side sleepers or those with broad shoulders. A high-loft down pillow with lofty 700+ Canadian goose down provides the perfect height and plushness for optimal neck support.
Your shoulder width, mattress firmness, and sleep position all influence the loft you need.

Finding the Right Firmness for Your Sleep Position
Firmness affects how much support your pillow provides. Too soft, and your head might sink too much; too firm, and it can feel uncomfortable against your face.
For example:
- Side sleepers often prefer medium-firm pillows for consistent support.
- Back sleepers may choose medium firmness to keep the head from tilting.
- Stomach sleepers should go for softer pillows to avoid neck strain.
Testing different firmness levels in-store or opting for a customizable firmness pillow that offers soft, medium, or firm fill options can help you find your perfect match.
Do You Need an Adjustable Loft Pillow?
Adjustable three-chamber pillows allow you to add or remove filling to match your comfort level. This flexibility is ideal if your sleeping habits change or you want a personalized fit.]
They are especially helpful for:
- Combination sleepers who switch positions during the night.
- People who aren’t sure about their ideal loft.
- Those who share a bed and want their own comfort preferences met.

Materials That Make a Difference in Pillow Comfort
The filling inside your pillow determines not just comfort but also breathability, durability, and support. Popular choices include:
-
Memory foam: Contours to your shape for even support.
- Down and feather: Soft and luxurious, with natural airflow.
- Down alternative: Hypoallergenic and easy to maintain.
- Latex: Supportive, durable, and naturally resistant to dust mites.
Each material has a different feel, so it’s worth testing before buying.
When Should You Replace Your Pillow?
Even the best pillow won’t last forever. Over time, fillings compress, materials break down, and support is lost. Most pillows should be replaced every 1–2 years, but high-quality pillows can last longer with proper care.
If you notice lumps, permanent flat spots, or wake up with new aches, it’s probably time for a replacement. Regularly replacing your pillow ensures consistent comfort and hygiene, and using a cotton pillow protector can help extend its life.
For long-term maintenance tips, check out our pillow care guide, which covers fluffing, airing, and professional cleaning.

Your Quick Pillow-Buying Checklist
Before you head to the checkout, ask yourself:
- Does it match my sleeping position?
- Is the loft right for me (3–5 inches for most side sleepers)?
- Is it the right firmness level?
- Does the material suit my comfort and allergy needs?
- Is it adjustable for more flexibility?
If you can tick off these boxes, you’re on the right track to choosing the perfect pillow.

Finding Your Perfect Pillow with Guildcraft
Choosing the right pillow can transform your sleep quality, and Guildcraft makes that choice easier with its thoughtfully designed collection. Whether you’re looking for a medium-firm pillow for proper neck alignment, an adjustable loft option to fine-tune your comfort, or a supportive design tailored for your sleep position, Guildcraft offers solutions that combine premium materials with lasting durability. With the right pillow, you’re not just buying bedding, you’re investing in better mornings.
FAQs
-
What is the best pillow for side sleepers?
Most side sleepers prefer a medium to high loft pillow (3 to 5+ inches) with medium firmness to support the neck and maintain spinal alignment. -
Is an adjustable loft pillow worth it?
Yes. Adjustable loft pillows allow you to customize height and firmness, making them ideal for people who change sleeping positions or want a more personalized fit. -
How do I know if my pillow is causing neck pain?
If you wake up with stiffness, soreness, or headaches, your pillow may not be supporting your neck properly. Try adjusting the loft and firmness or consider replacing it with a pillow designed for your sleeping position.